STORY
In 1959, Clairval was founded by two sisters, Claire and Valerie Pinçon, in the Swiss town of Luzern. In the still very masculine world of downhill skiing, they were unable to find sportswear to their liking, so they decided to create their own clothing in a colourful pop spirit.
What started off as a personal adventure then inspired the women around them. That’s how, without being aware of it, they offered a whole generation the confidence and equipment necessary to practice downhill skiing. Little by little the brand fell into oblivion, until a business woman was captivated by the discovery of an orange ski jacket. Through meticulous research, she managed to collect some archives from this intriguing past. She immediately identified with the two young women. After all, she had also struggled against pre-established codes all her life. Following the return from her journey, her obsession with the story of Claire and Valerie continued to grow. She created a wardrobe inspired by the archives she had been able to find.
Only two seasons after the rebirth of Clairval, the brand is now offered in a significant number of stores around the world.
CONTACT
NAME: Mike Dodeman
E-MAIL: mdodeman@medoxfashion.com
TELEPHONE: +31 (0)20 5110611
SELLING DATES SS2021
August
Delivery time: December
STORY
______
In 1959, Clairval was founded by two sisters, Claire and Valerie Pinçon, in the Swiss town of Luzern. In the still very masculine world of downhill skiing, they were unable to find sportswear to their liking, so they decided to create their own clothing in a colourful pop spirit.
What started off as a personal adventure then inspired the women around them. That’s how, without being aware of it, they offered a whole generation the confidence and equipment necessary to practice downhill skiing. Little by little the brand fell into oblivion, until a business woman was captivated by the discovery of an orange ski jacket. Through meticulous research, she managed to collect some archives from this intriguing past. She immediately identified with the two young women. After all, she had also struggled against pre-established codes all her life. Following the return from her journey, her obsession with the story of Claire and Valerie continued to grow. She created a wardrobe inspired by the archives she had been able to find.
Only two seasons after the rebirth of Clairval, the brand is now offered in a significant number of stores around the world.
CONTACT
______
Name: Mike Dodeman
E-mail: mdodeman@medoxfashion.com
Telephone: +31 (0)20 511 06 11
SELLING DATES SS2021
______
August
Delivery time: December